The Tories have failed to find the political G Spot.
For all their efforts, over three-quarters of the electorate blame the company's management, two thirds the mortgage market and 60% other institutions. 60%-80% DON'T blame the government. According to a Times/Populous poll, that is.
Indeed, the Tory performance has been such that the voters favour Gordon and Alistair over Davey and Gideon to manage the country's fortunes, by 38% to 34%.